About
We came out of the industry, not into it.
Front of House Marketing exists because we spent years watching good rooms get marketed by people who had never worked a service.
The best marketing for a restaurant is a full room. Everything else is a means to it.
Two problems show up again and again in this trade. A neighbourhood restaurant with a queue on Saturday and empty tables Tuesday to Thursday. A hotel bar nobody knows exists, forty feet from a lobby full of guests.
Neither is a branding problem. They are both distribution problems: the right people don't know, at the moment they're deciding. That's how we think about every brief that comes in.
So the discipline is narrow on purpose: work in one sector, learn it properly, and measure everything against the book.
Hospitality only. Restaurants, lounges, hotels. Covers, not clicks.
How we operate
Four things we won't move on.
One sector
We turn down work outside hospitality. Depth is the only advantage a small studio has.
Covers, not clicks
Every report opens with bookings. Reach and impressions come after, if at all.
Straight answers
If a month didn't work we lead with that. If we're not right for a brief, we say so on the call.
You own it
Content, domains, accounts, files. All in your name from day one, and yours when you leave.
Where we are
London-based, on site wherever you are.
The studio is in Shoreditch, but content shoots happen in your room, not ours. We work with venues across the UK and travel for the shoot days.
- General enquiries
- info@
frontofhousemarketing.co.uk - New business
- 07956 508425
